Johannes Weissenbaeck

Experience Marketing is the latest cutting edge term in design and marketing. An experience , whether it is in a built environment, about a product, brand or message, is ‘shaped’ in such a way as to deliver the most impact to ensure that the audience is immediately compelled to participate, and leaves feeling engaged. Johannes Weissenbaeck, co-founder of Play Communication sees experience marketing as the means to establish meaningful dialogue with customers and audiences across industry segments.

This seminar will inform and stimulate new ways for designers and designed environments to engage with the customer.

John Eussen

With sustainable design becoming more prevalent in the industry, this sensational new seminar will give you an understanding and insight into working with a wide range of revolutionary products that have sustainable elements that will help contribute to the creation of eco-friendly interiors. 

Join John Eussen as he take you through this inspirational and educational journey of "how to" decorate and what to ask for in your next project to ensure a positive effect on the environment.

Karen McCartney

Bruce Rickard

Designs that remain as strong today as they are through successive eras become icons. Such are the Australian design legacies from the 50's, 60's and 70's profiled by Karen McCartney in her book, Iconic Australian Houses: Three Decades of Domestic Architecture. In this special seminar Karen discusses not only the residences she sees as iconic but also interviews Bruce Rickard, one of the visionary architects whose work is represented in her book. This seminar will provide participants with a rich source of knowledge and a strong sense of relatedness and balance that feels 'right' for us here in Terra Australia.

This seminar will be followed by book signings in the Architext bookshop.

Prue Royle

Trend specialist Prue Royle is a leading educator, trend researcher. Prue will present the latest colour trends and assist her audience to understand more about this phenomenon. Learn how to pick a trend and in fact, discover how they occur and who is responsible .This practical, hands on workshop is one of a kind and a perfect opportunity to get a head start in the world of creativity.

Ideal for interior’s stylists, decorators, designers, product developers, marketing specialists and students, in fact anyone interested in gaining an insight into design trends.

Tone Wheeler

Oxygen for designing minds. 10 ideas for afuture world from local geothermal to roof gardens to a house that lasts forever.

Richard Watson

If shifts in social attitudes, together with changes in demographics, housing stock, and even retailing make it easier to live however you like, why bother to think about the future?

Richard Watson, Chief Futurist at the Future Exploration
Network and author of book, ‘Future Files: A History of the Next 50 Years’, considers the future of everything and our relationship with objects, technology, materials and each other.

This seminar will be followed by Book signings in the Architext bookshop.

James Calder

Workplace Consulting and Workplace Design have been seen as separate disciplines, and research has been very limited.  James Calder, Director of the Workplace Sector of at the global firm Woods Bagot, will present on the opportunities and client benefits of an integrated research-based approach to design - what Woods Bagot call 'design intelligence'.  Examples of projects from around the world (including London, the Middle East, China and Australia) will highlight the outcomes of this unique design approach. James will also present on his recently published book 'WorkLife'and discuss some of Woods Bagot's latest research.

Andrea Lucena-Orr

Lucy Sutherland

John Clapin

Helen Lennie

David Lennie

It is wondrous how quickly a surface and environment can be transformed with the application of a fresh finish. Every applied finish, composition  and colour, from special purpose paint and wallcovering to the alchemy of liquid metal provides an opportunity to create different, and unique, solutions. Join Andrea Lucena Orr, Dulux; Lucy Sutherland, Porters; Helen and David Lennie, Signature Prints; and John Clapin from the Axolotl Group in an in-depth examination of what each solution offers and what is on the drawing board in terms of products, directions and colours

John Ford

Marcus Lui

John Ford, The One Centre’s CEO, knows what is required to be innovative. His company has worked on some of the most innovative concepts in the world; designed to change the future for companies such as McDonald’s and Audi. John will introduce you to branding in the Experience Economy, before handing over to The One Centre’s Creative Director of Products and Environments, Marcus Lui, who will present a complex, and international perspective on branding through the environment.

Whether you design retail or commercial environments allow yourself to come away from this seminar feeling inspired that you now see the world a little differently.

Amanda Henderson

Amanda Henderson’s work breaks the rules. Her signature reputation for excellence and experimentation is the reason her company, Gloss Creative, garners a client list that spans the fashion and luxury markets and reads like a veritable ‘who’s who’ of Australia’s most style conscious companies including - Spring Racing Carnival marquees for Moët & Chandon, Myer, Longines, window concepts for fashion retailers; integrated event and set designs for L’Oréal Melbourne Fashion Festival and National Australia Bank to name but a few. 

You are invited to experience the inspiration that is Amanda Henderson,and uncover an insight into her unique three-dimensional expression of a brands identity.

John Eussen

Susanna de Vienne

Michael Fitzsimons

Stephanie Moffitt

Interior textiles are intrinsic to quality environments. They provide essential links between disparate elements and the perfect means to arouse the senses, whether by creating subtleties, grand theatre, mood, intimacy, richness or simply privacy. Interior textile R & D is headed into exciting new territories.

John Eussen, textile industry beacon, leads  panel members Michael Fitzsimons, Instyle; Susanna de Vienne, Boyac; and Stephanie Moffitt, from Mokum on a challenging discussion about industry directions.

Jamie Durie

Why we go to our gardens.   What makes the garden a destination: a sanctuary in which to relax, an oasis in which to gather and break bread with friends and family.

What other cultures from around the world can teach us and how we can use these age-old lessons in our contemporary domestic architecture to create a lasting experience.  The new luxury is about engaging with culture on a personal level and satisfying our desire for experience and authenticity that appeals to our emotions and imagination

Robert Wulff

Cost $85.00

A 1 hour workshop designed to provide creative professionals with a working knowledge of major IP issues of relevance. This is an exceptional opportunity to get answers to sticky questions such as who owns the IP in different situations– the contracting client, the design organisation or the employee?  Can an idea be owned?  Can a colour be protected? What can I protect and how?

Mark Landini

There was a time in retail when scale mattered. Retail is doing an about turn that’s changing the dynamics of retail interior design worldwide, because consumers demand so. As the inspirational founder of Landini Associates and former Creative Director of Fitch RS and Conran Design Group,Mark Landini targets the hotspots and changes being felt in retail worldwide. 

Prue Royle

Jill Stansfield

Karen Wallace

Barbara Marshall

A great opportunity for all design practitioners to join this fascinating journey through time with Australia’s colour specialists, facilitator Prue Royle director and founder, International School of Colour and Design, Jill Stansfield past President DIA & Co-founder of Colourways, Karen Wallace, educator and design professional from KW Interiors and Barbara Marshall, Marshall Design, Member and Chairholder, Color Marketing Group, USA

Robert Backhouse

Jane Williams

In the evolution of the workplace at what point is workplace design?
Consider scale and where the benefits of large campus-like environments may be stretched, sustainably? More specifically what about the future of older building stock in CBD's or even mobility, technology, new generations virtual alter egos and the psychological human condition for territoriality..

What about the workers themselves?
People spend over half their lives working and three quarters of their week working in an office. Robert Backhouse, Director and the head of HASSELL Interior Design internationally and Jane Williams, Managing Principal of Bligh Voller Nield (Victoria) importantly pose the question: What Next? This seminar is an inspiring debate style forum juxtaposing ideas, imagination and therefore design and the practical creative application of design to real places.
Will they achieve a positive position for the future?

Lorraine Brigdale

Jared Dinneen

Craig Smith

Marco De Clerico

Ettore Altomare

Andrew Dixon

Surface materials have journeyed light years in a short space of time. They come in every flavour from veneer to solid, from translucent to opaque, from timber to glass to acrylic to stone to composites to laminate. What are the facts, what are your design options and what does the industry have planned for the future? All this and more when you join Lorraine Brigdale & Jareed Dinneen from The Laminex Group;  Craig Smith from Corian; Marco De Clerico from Skheme,  Ettore Altomare from Abet Laminati and Andrew Dixon from Caesarstone.

Libbi Bennison

Andrea Lucena-Orr

Victoria Versteege

Colour is one of the most evocative subjects in design involving emotions and eliciting strong reactions from clients. It is also one of the most difficult design elements to get right. This seminar will be a valuable design guide to directional colour forecasts, colour as a key design feature and the  synchronous links between colour and personality.

To Libbi Bennison, designer, colourist & Grand Prix winner of the Dulux Colour Awards 2007, colour is key to her exceptional design solutions for clients; evolving as the medium that creates the bond between client, project and building.

Fashion and lifestyle trends are hugely influenced by directional colour. Andrea Lucena-Orr, a researcher and forecaster for Dulux Group,a market leader in surface applications for interiors and exteriors and a much respected colour leader, guides you through the latest  international colour trends and forecasts for 2009. Andrea will discuss how these colour trends can be interpreted into your design work.

Victoria Versteege from RMIT University, whose research field is colour synchronicity examines colour from the unconscious and intuitive perspective and what spurs on designers to feel drawn to ‘find a colour, not just any colour but one that seems exactly right'! Victoria will discuss how to explore and nurture inner colour vision to enhance colour awareness and colour selection; a very conscious and essential process of the designer / client brief.

Brought to you by Gerflor 

Reinhard Germer

Petra Kleegraefe

How do you approach lighting in the overall scheme of your designs? How have the advances in energy-saving, green products affected lighting design schemes? The objective of good lighting is to enhance the architecture of each building and improve the space for users. The practitioners at Architectural Lighting Design have designed a process that can be followed for the development of a good lighting scheme.

In this workshop, Reinhard and Petra explain the steps necessary to achieve the perfect lighting environment for different designed spaces. Bring your own questions too and come prepared for an enlightening workshop.

Terry
Schwamberg-Kaljo

Terry Schwamberg-Kaljo is proof positive that design works in the hospitality industry. Terry has made design pivotal to the hotels and accommodation she develops. Design is both key to her brand and it’s main differentiator. Terry presents the here and now, challenges, innovations and inspirations of hotel design and development to attract the global traveller.

Rebecca Harkness

Rebecca Harkness, NHPL, is the Design Manager for NCS Colour Centre Australia and Chairperson of the Colour Society of Australia (NSW)
Cost $85

Colour, more than ever, is being used as a key tool for architects and designers to create buildings and environments of note (identity). Determining the colour palette is critical to the overall design scheme.

NCS – Natural Colour System®© designed by the Scandinavian Colour Institute is considered the International Language for Colour Communication, for it uses a logical colour notation system which builds on how the human being sees colour and is not dependant on   pigment limitations used by colour systems in applied media.

Rebecca Harkness, Design Manager for NCS Colour Centre Australia and Chairperson of the Colour Society of Australia (NSW) , with her team, will run an interactive workshop  to assist you build on your colour theory and knowledge to design innovative colour schemes in response to design briefs. NCS includes palettes for ArchiCAD and AutoCAD.

Michael McCann

Named as Sydney’s “designer du jour” by Wallpaper in 2005 and selected as  one of the ten most influential people in the Australian design industry by Indesign, Michael’s designs which include the stunning Flying Fish restaurant, 360 degrees bar and dining at Centrepoint, Pony, Acqua and a raft of other recognisable hospitality projects spanning the world, defy cultural cliché and categorisation. Yet his work is as distinctive and stylish as the work of well known Australian chefs Tetsuya Wakuda (Tetsuya’s), Neil Perry (Rockpool) or Geoff Lindsay (Pearl), with a sensibility that is pervasively redolent of  a deep respect for the materials he designs with.

Michael’s talent is rare, his vision farsighted- the results consistently good. For this reason alone, if you are in hospitality or retail design, there is a need for you to find out what makes Michael tick.

Reinhard Germer

Petra Kleegraefe

Lighting has been shown to have a powerful influence on the human psyche and worker productivity.  It can also be used to dramatic effect to enhance architecture and alter the mood and atmosphere of a space.  Even so, lighting is still an often underestimated design element and one of the most difficult to get right. This is where the specialised profession of the lighting designer comes into its own.

Join independent lighting designers Reinhard Germer and Petra Kleegraefe from Architectural Lighting Design as they present inspirations in lighting design from around the world.  Reinhard and Petra have collectively gained extensive experience on a wide range of lighting design projects throughout Europe, Asia and in Australia.